With so many benefits that you can get from territory mapping, the next question is… why Mapline?
In Mapline, there are countless of reasons why territory mapping should be used in territory management, sales strategy, business process, market search, and alignment of sales teams with their designated assignments. Here we can give you 5 Reasons to choose Mapline as your mapping software for territory mapping.
Increase sales potential
Mapline Territory Mapping Software develops tools for optimal alignment that will increase sales potentials. Its coverage overlays help determine which target customers are within a given radius, thus build up better customer coverage. This results to sales teams to spend more time reaching out to customers and prospects while spending less time traveling.
Decrease cost of sales
The more organized your territories, the lesser the driving time. That means your company can save a lot from travel expenses. Take advantage of the draw pad to create a route planner.
Gain competitive advantage
Use Mapline’s heat mapping option to better understand the competition. Learn about your competitors’ strategy, business risks, opportunities and threats as you initiate critical thinking. Heat maps for territory management is designed in a way that you can see darker shaded colored areas that represent greater data value. Outmaneuver your competitors with this smart tool.
Sales Teams to Sales Territories Alignment
Communication is highly essential to managing teams. Without it, teams can be easily misaligned on how they can reach their goals. But if a territory map is shared on each sales members and each sales teams, or embedded on their website, they can identify the proper approach and start their sales planning effectively. Confusion can be avoided as separate sales teams can do away with duplicate efforts. Having an Enterprise account will give your company an edge to update your sales performances whenever you want.
Oh! and did we mention an equally important reason to choose Mapline?
It’s Easy to Use!
We provide the territories and we give you the tools suitable for all your territory mapping needs. All you need to do is map!
Share or present location information – not just map pins
Make sure your location information is accurate before presenting or showing it. How? Show them the labels. Use Mapline’s easy mapping features of showing labels of your map pins and territory sets.
Show map pin labels
In a split second, you can show your map pin labels all at once. The “Labels” feature empowers Mapline users to display all location labels in an instant. Click again to hide the labels on your map Excel data.
Why the need to show labels?
This mapping tool is very useful when presenting map visualizations. During presentations, you don’t want to confuse your audience with map pins all over without revealing the identities of your address locations. By showing labels, maps tell significant information. It is also very useful when you want to to print your map or embed it in your website.
Click a map pin and it will show a bubble – sort of a “cheat sheet” on what the address location is all about. Basically, everything you have entered on your Excel spreadsheet data pertaining to that address location will be shown on your map. Your map showing a map pin bubble can be printed, shared or embedded on your website.
Show Territory Labels
Mapline gives you an access to easily show labels of your territory sets. This mapping tool is essential in better territory management. Present a map visualization showing territories with labels to easily divide sales territories. Use this for location analysis and market research.
What is a Pin Map?
1 location = 1 pin
Got the idea?
Therefore, a pin map contains pins that each represent a geographical location. Be it a complete address, a county, a region, a state, or a zip code, Mapline can help you plot a pin map. Columns on your Excel spreadsheet data is plotted on your map data, allowing you to search for geographic information faster.
Map visualization is more powerful and can be understood in minutes rather than viewing the same information on a spreadsheet! Begin plotting your map ping now and use other Mapline tools to go down to different levels of data analysis.
Plot huge amounts of data
Mapline Enterprise subscribers can plot pins up to 15,000 locations per 24-hours. They can also enjoy saving up to 250 pin maps!
Cluster your map pins
Are the pins too hard to handle? Then cluster them! Cluster is a new feature offered by Mapline that can be used to group together all the pins in a geographic areas. For example, if you have 44 customers found in a state, all the 44 pins will be clustered together and will fall on one group named “44.” This is a very useful tool especially when you are analyzing with tons of pins spread all throughout your map!
Choose different map pin styles!
Choose from a great line of map pin styles! Use them to express different data sets on your pin map. You can also customize your map pin styles by uploading an image and use it as your pin map!
Let your company’s sales be magnified without increasing cost
Since Mapline added the draw pad on its long line of easy mapping tools, the benefits of using maps as data visualization spiked up. Business leaders and company owners who have experienced using this mapping tool agree that their time of analyzing data have significantly trimmed down to more than half of the time they spend using different kinds of analytic programs.
Draw Pad – Up Close and Personal
Measuring a map point from one data set to a different map point from another data set provides valuable data that can be used for actionable insight. Want to know the exact distances between map points? It’s easy with Mapline! In a few seconds, you can measure the distance between map points from different Excel spreadsheet data sets.
Drawing lines from one map point to another and still another… and so on and so forth. Click the icon to draw a polyline and start drawing lines. Each line that you draw (from end to end) will give you the distance between the 2 map points.
Use this mapping tool during presentations, or when you are creating a route to visit your customers, or creating a store locator.
Customize Territory Maps
The draw pad lets you experience creating and managing sales territory maps more effectively. When sales territories are customized, company goals can be achieved faster. Here are some benefits that Mapline users reap when this mapping tool is used:
- Identify new market
- Study the competition
- Define sales territories by team, customers, or geographical region
- Establish good customer connection
- Overseer the projects better
- Provide driving routes
- Route planning
Wow your audience with enhanced visualization
Here are two maps showing the same number of map pins. Which do you think is more understandable?
The map on the left would tell us that the map contains different data sets. In Mapline, each data set is represented by a unique marker. This mapping tool contributes many benefits in business. When map pins are customized, viewers can easily identify which Excel spreadsheet data is being mapped on a particular region. When doing a presentation, customized map pins can tell a more powerful story behind data.
Do away with boring presentations! Customized location markers can help you achieve these:
- Understand locations better
- See the connections between different data sets (competitors, store locations, customers, et.al)
- Visualize sales planning
- Realistic business planning
- Enhanced marketing strategy
- Create store locator
- Planning facilitation
Sample Application #1: Identify Connections
You want to see how many competitors there are in a geographic region. You also want to know how many customers there are in the same region. When you map your competitors, your customers and your store locations, you will clearly identify different insights. How can you fare in the competition? What real-time business planning will you apply? What marketing strategies will be effective?
Sample Application #2: Customer Relationship Enhancement
Customers’ needs are forever changing which may bring critical impact to your business. When you plot your customer data along with other factors like the growing companies in the area, growing population, et.al., you may want to tweak some marketing programs to continually ofer the services and products relevant to your customers’ needs. Maps with customized pins help in enhancing customer relationship. Studying geographical locations of customers using this mapping tool will take you to a whole new level of understanding about your customers.
Sample Application #3: Planning Facilitation
When it comes to planning facilitation, customizing map pins becomes a new mapping tool favorite of project managers. They can plot different project status and paste them on a map. For example, projects that are ongoing can be plotted in green markers; those that haven’t been started can be plotted in yellow markers and those that are already finished can be plotted in red markers. Using customized markers helps them to see the entire projects for specific data analysis.
Managing sales territories is time consuming.
Assigning sales territories to teams are prone to mistakes.
Many companies do not fully recognize the many benefits of using mapping tools for sales territory mapping.
Agree? Indeed! Sure, spreadsheets can be used, but will not give you the results that you want to know. There may be errors in data that may not be easily identified.
Instead of being stuck into a hit-and-run process, use Mapline to build map Excel data for sales territory mapping. Lack of data analysis in concise process prevents an organization to maximize the full potential of the sales team. Without the proper map visuals, sales individuals have no focus, and will just strike anywhere.
A simple use of Sales Territory Mapping Software like Mapline can help your business grow fast. How?
Why Use Mapline as your Sales Territory Mapping Software
Sales Territory Maps Helps Companies to be More Organized
For a marketing campaign to be successful, goals should be strategic. Actions should be go along with plans. Companies can create project sales territory maps for each team. Project status by area can be categorically colored like green for starting, orange for half way and red for completed. This will give a clear visual for sales individuals on how wide and how much more work should be done to cover their territories.
Many companies have found that using Mapline as their Sales Territory Mapping Software helps them to improve their marketing campaign. A certain campaign may not always result favorably in all areas. When sales territories are mapped and given to sales teams, sales managers and campaign leaders can control which marketing campaign is best fitted in a particular area.
Mapline also offers radius map which can be used for sales territory mapping. Such map helps sales managers to identify areas where two or more stores may be overlapping to a certain area. They may decide which store to keep and which to be transferred to other areas that has no stores but shows potential business growth. In this regard, sales territory mapping software helps manage overlap.
Sales Representatives Act Smarter
In sales, sales representatives need to consistently show their value. It’s impossible to do so when they don’t have anything to look up to. A sales territory map serves as a guide to keep their focus. Mapline provides clear territory boundaries that help describe the areas of business coverage. Using a web-based mapping service like Mapline can help organization to define their areas of responsibility.
Using territory mapping, a sales rep can organize his customers and prospects. A sales territory map can show all customer locations. This helps a sales rep to connect better with his customers. Using other mapping tools, he can create a radius map so he can make sales visits to his customers better. Looking at his boundaries, a sales rep can compute his progress. How long does it take for him to cover his assigned territory? How many new customers does he had over the last quarter? What are his winning as well as his losing areas? Why? What are somefactors affecting his sales?
Understand the Business Better
Sales territory mapping with Mapline creates a series of ideas that can be discovered in data analysis and timely apply in business operations. Maps provide the exact structures that enable spatial analysis of your data. Thus, Excel spreadsheet data can be compared and contrasted with other data layers. Map Excel data and quickly see the relationship between your customers, your competitors and other geographical factors affecting your business.
What is a sales territory?
A sales territory is a grouping of geographical areas or customers and prospects assigned to each sales team or sales individuals.
Advantages of Creating Sales Territories
Mapline’s features of customizing sales territories help sales teams to:
- Cover of the market
- Learn more about target market
- Establish the sales team’s responsibilities
- Evaluate performances of sales individuals
- Improve customers relations
- Reduce expenses on sales and marketing
- Target marketing
Sales Territories with Mapline
Well-defined sales territories directly impact sales results. This is why we are excited to introduce mapping tools that will give you the ability to use actionable insights based on geographical locations. We have easy tools so you can achieve:
- Increase in revenue from optimized territories
- Recovery from lost opportunities
- Better management of sales territories
- Respond to challenges real time
- Risk management and mitigation
What your sales territory tells you
A customized sales territory provides you the data showing everything there is to know about the locations within your customized territory. In Mapline, every address location within a sales territory will be shown once you click the territory that you created. Select the data that you need. It is easy to identify the locations when you group them by state, by name, by cities, and other values in your Excel spreadsheet. You can also choose whether you want to view the data by count, average or sum of the values of the data represented within the circle.
Click the “Download” button and you can download an Excel spreadsheet data of your customized sales territory.
Present this map visualization to your sales teams!
Pointblank, many will answer “for enhanced visibility” which is true because a map pointing to your brick-and-mortar store gives a pleasurable idea of welcoming customers and interested people to come and take a peek at your company and eventually do business with you. But to embed a map on your website does not limit with the benefits of being a store locator.
Point ‘Em To Your Business
Show the world where you are. This is very important especially if you have a number of chain retail stores. Embed a map of all your retail outlets. You can add different routes to help customers with driving directions.
Show ‘Em Your Activity
Choose other Mapline mapping features to develop different map visualization styles that will help your customers grasp the scope of your activities. Create a heatmap with Mapline and embed it to your website so your audience will understand how your business fare in several different geographical areas. Whether you’re in customer service related business, in an insurance industry, non-profit organizations, or other industries, embed a map to show your scope of operations.
Tell ‘Em Your Story
Telling your business story ignites interest. We have often read news stories with accompanying map. Question: Without map visualization, how can your audience identify with what you’re telling them? Do you think spreadsheets will motivate them to be interested in your business? No, but maps will! Embed a map to your website and watch how significantly quick your conversion will be. The more they see a clear visualization about how your business works, the more their attention is glued – eventually understanding your company through and through. Create a pin map, a radar heat map, or a route planner and watch your site visitors (and potential customers) grow!
Industries like Real Estate, Oil and Gas, Sales and Marketing, Manufacturing, and many others have tried sharing their map Excel data to department heads, decision makers, clients and customers. The results are astounding!
Why Do You Need to Share Your Map?
Sharing maps start with a clear intention of what to communicate.
- Sales companies share sales territory maps to sales teams to understand new and current market.
- Government offices share maps to different department heads or constituents to understand social needs.
- Realtors share maps of properties to clients to provide them with information about properties on sale.
Sharing map Excel data makes it easy to give visibility. Share your business activities to people that truly matter to your business – teammates, colleagues and decision makers.
What to Share on a Map
- A radius map to understand which customers to visit during a sales visit
- A territory heatmap of sales density
- A radar heatmap to show which market needs to be tapped
- A pin map of customers and competitors’ relationship
- A 3-level map showing customers, competitors and business outlets
- A sales map to define sales team responsibilities
Mapping multiple locations is a great data analysis tool. It allows the users to plot more than 2 data sets and visualize on a single map. It makes analysis more in depth. For instance, from your Excel spreadsheet, you want to visualize the areas where your sales teams are highly performing compared to poorly performing. Filter the spreadsheet, copy and paste the filtered rows to Mapline. Your map will show different map pins each representing different data sets!
Subscribers of Mapline online mapping software can map multiple locations and customize the map pin size, color, and shape. They can also upload a custom image. Experience the distinction of your data sets! Mapping starts at 500 different locations per day! Map visualizations of multiple locations is WAY easier than browsing through a list of geographical locations entered in rows and columns of spreadsheet. Convert Excel to map and start plotting multiple addresses!
Companies can do data distinction as they add more data sets on their map. Enterprise subscribers can add up to 15,000 locations and 250 different data sets. To make the map visualization more interesting, add links and images to the locations.
Sample Application in Healthcare Industry
Mapping multiple locations is a big help in healthcare industry. Clinics, hospitals, insurance providers, medical research centers, and others in the industry has been relying on this tool for data analysis. Here are some areas where mapping multiple locations is useful in the healthcare industry:
Who are The Big Players
One of the critical factors in healthcare industry is alliances. By using Mapline online mapping software, a healthcare company can be prepared to identify its alliances even with limited resources in the shortest period of time. Map locations of big companies and target markets in a map. Map Excel data in less than 3 minutes using different data sets. When they are plotted altogether, you can identify the companies, sectors and factors that have the most influence in your business and the industry as a whole.
Focus on Spatial Connections and Location Relationships
Once the Excel spreadsheet is filtered and plotted each specific specialization on the map, you can now focus more on the required specialization to execute. It will help you identify connections between different address locations from different categories. You can understand possible risks and opportunities and identify solutions for each specific problem.
Create a Business Model
What type of services/products do your customers need? With Mapline you can map multiple locations up to 250 data sets. Identify how your company could be affected by different factors (data sets) like doctors, pharmacies, patients, insurance providers, and a dozen others by mapping multiple locations.